The song gained critical attention for its sparse production, essentially just tongue clicks, keyboards, and a drum machine beat, that compares it to much of the early 2000s rap that was very minimalist.
' Drop It Like It's Hot' featuring Pharrell, was released as the album's lead single on September 14, 2004. In June 2004, it was announced that Snoop Dogg had signed to Pharrell Williams and Chad Hugo's 'The Neptunes' record label Star Trak Entertainment to produce and executive produce his then-upcoming seventh studio album. In November 2002, Snoop Dogg released his sixth studio album Paid tha Cost to Be da Boss, which spawned two worldwide singles ' From tha Chuuuch to da Palace' and two-time Grammy nominated ' Beautiful', both which were produced by The Neptunes.